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Future Thinker: JP Carbonnier
By :Rob Collins
JP is a B2B marketing strategist working across fintech and capital markets, with clients ranging from global institutions and unicorns to start-ups. His focus is turning complex propositions into messaging that lands with sophisticated buyers, and working closely with sales teams to win and grow the accounts that matter most.
Day to day, that means everything from thought leadership and sales enablement to ABM, paid search and LinkedIn campaigns, plus SEO, PR, awards and analyst relations