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Future Thinker: Hitesh Parmar

By :Rohan Maheswaran

Hitesh works with organisations, navigating the growing gap between rapid AI adoption and the slower evolution of accountability and helping leaders rethink how work, responsibility, and judgement evolve when intelligence is no longer only human.

He has built and scaled design practices across both agency and enterprise environments, including leading global capability growth within a FTSE 100 organisation. His work now focuses on the transition from tool-based AI adoption to agentic systems, reshaping roles, workflows and decision-making, while exploring what should endure as everything else changes.

Operating at the intersection of design, leadership, and organisational behaviour, Hitesh helps senior teams build more intentional, resilient systems where humans and intelligent agents collaborate effectively.